A Global View: Reimagining Success in the Creative Economy through AI

There’s no doubt the advent of AI-powered tools has sparked a new revolution of ideation, imagination, and innovation, and the future of work is challenging our traditional notions of creativity and reshaping the skills required for success. AI tools are becoming increasingly sophisticated in generating creative content, yet they're simultaneously creating a higher demand for human creativity. Whilst this paradox is reshaping the skills landscape in unexpected way, it presents both unprecedented challenges and extraordinary opportunities.

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